Video Games Business Plan in Nigeria
For decades now video games have played a significant part in entertaining children and young adults on a daily basis. Asides the people in this demographic range, video games also appeal to the young at heart, meaning that it cuts across age and gender, a very strong source of entertainment to all. As a matter of fact to some folks it has become more of a tradition or religion, depending on the way you view it, as they can hardly let a day go by without touching a game pad to play some games.
Gradually enthusiasm for this source of entertainment has grown from just mere fun to becoming a very serious business, as several entrepreneurs are making serious money from just creating a space for people to come play games. If you have a passion for seeing people of all ages entertained and you have a flair for the digital world, then you might as well think of starting up your own game center. If you also have a flair for video games, instead of just spending all your time playing alone, you can churn some good income from your innate desire for games. Since the invention of the first video game, around the year 1947, the gaming world has seen a massive revolution with each year boasting of its own advancements both in game hardware and software. Some people might see the game center business as a waste of time and an unprofitable business stating the reason that most people like to play games in the comfort of their homes. While this excuse may be true to some extent, we should not forget that we live in a society where the average game enthusiast may not be able to afford to own the latest gaming gadgets or software. This means that anyone that can make this available for them will be making some good money off the business.
Having a game center with up to date gaming stations and the latest game software will attract huge patronage thus yielding a lot of profit for the entrepreneur. You should also note at this juncture that a game center does not just make profit from game players’ time, they make a lot of profit from sales and rentals of game software. Game station owners may also want to upgrade their game stations, if you as the game center owner can assist with this, you can also be sure to make some good profit. This also include selling game peripherals like game pads, adapters, connection cables, etc. At the end of the day, you will notice that some way, somehow, there is always profit to be made if you are willing to put some effort into the business.
What exactly is a computer game?
Before we go ahead with this article, it is expedient to explain, howbeit briefly, what a computer game is. A computer game is any game played on a computerized or digital device, some of which include a personal computer, play station, Nintendo, xbox, Gameboy, mobile phones, etc. Some of the most popular games available include soccer (FIFA, Pro Evolution), basketball, tennis, car race, adventure games, etc. Of all these games, the most appealing, especially in Nigeria is soccer, for years now this game has advanced and has been a money spinner for entrepreneurs all over the world.
Also Recommended: How To Start A Sports Betting Website In Nigeria
What is a computer game center?
Having explained what a computer game is, it is only imperative to further expound on the term computer game center. The term really needs no special definition as it is self-explanatory, it is simply a place where gamers come together to play games for a specified fee, it could either be indoor or outdoor, depending on the preference of the entrepreneur.
The types of computer games to have in a computer game center
The number of games that have been produced since the first game invention till date cannot be counted but there are a few which have made their way to the top of the list for gamers all around the world. If you are going to thrive and attract maximum number of gamers to your business, these are the kind of games you should have in your center.
- Play station 4
- Play station 3
- Play station 2
- Xbox 1
- Xbox 360
- Nintendo DS
- Nintendo 3DS
- Fire TV
Note that this is just a guide, you can do some research to get more games. The more games you have, the more people you will attract, and the more profit you are likely to make.
Do you want to get a sample video games business plan in Nigeria? To place your order, pay N30, 000 to:
BANK NAME: FIRST BANK PLC
ACCOUNT NAME: CHIBUZOR TOCHI ONYEMENAM
ACCOUNT NUMBER: 3066880122
After payment, text your full name, email address and title (video games business plan sample) to 07033378184. Your business plan will be sent to your email within 15 minutes.
Guidelines to follow in starting your game center
Here a few guidelines to follow in starting up your computer game center, these are not in any specific order but it will be imperative to imbibe as much of these as you can. I will not be stating any specific prices as the price range may differ based on location.
- Choosing a suitable location for the business. Before you start up, you should this secret, a game center will not thrive everywhere. You should therefore make serious research to find out the best part of your city for the kind of business you are about to start. There are factors which you should consider before siting your game center so you can be assured of maximum profit. For example it will not make sense to start your game center in a highbrow area since rich kids already have access to all the games they need in their houses. Look for an area with middle class citizens or a place with a predominant student population. This will ensure that you make good profit. You should also seek a place with good power supply and great security. You do not want to be spending too much on buying fuel for your business as it may have adverse effects on your profits on the long run.
- Rent a very decent space. Another thing to note is that the kind of office you rent for your business matters a lot to how much patronage you will get. Gone are the days where people will just stay anywhere to play games, there is too much competition for that. To get great patronage you must invest a lot in an excellent environment. Ensure that the office you are about to rent is spacious enough to accommodate your clients, it must also be cozy and relaxing. Nobody will pay to play games in inconvenience. The ambience of your game center will determine to a large extent how many return customers you will have and how much referrals you will get.
- Draw out a business plan. Nobody begins a business with the mindset that the business will remain at the same level for as long as the business exists. This is why you need a business plan, it is the map of navigation of any business. Ensure that you carry out proper research before writing this and ensure that it states in detail your mission and vision statements, your financial projections, your capital requirements and where you hope to be in the nearest future. This will help you get financial assistance and grow the business in geometrical ways.
- Equipping your game center. The need for this cannot be overemphasized, after all why are you starting the game center in the first place if you do not plan to equip it. Find out the things you need for a game center and ensure you have them in place before you start up. Here is a list of what you might need:
- Television sets. Depending on the size of your business, you should have between four and six standard television sets.
- Gaming consoles or stations. You can stock the different kinds of gaming consoles (which have been stated above) depending on how versatile you want your game center to be. You can also download games to a hard disk to avoid spending too much on buying game disks.
- This is a nonnegotiable part of any game center. You need to get shelves, tables, chairs, etc. for your equipment as well as for the convenience of the clients.
- Generating set. Considering the power supply situation of the country presently, it is very important to invest in an alternative power source. Generators are not too costly, depending on the size you want to purchase, and they are an integral part of the computer game business.
Also Read: Football Viewing Center Business Plan in Nigeria
Having these at hand you will also need air conditioners, fans, computers, extension boxes, and more.
- Fixing your prices. Since you already have knowledge that most of your customers are either middleclass citizens or students, you should know that your prices cannot be outrageous else you will not have any patronage. Ensure to fix moderate prices for gaming sessions and do not be in a hurry to gain all the money spent on establishing the business in a very short while. you can be sure that if you fix your prices a little lower than what is presently obtainable, you will have some good patronage.
- Follow the trend. Running this kind of business you cannot afford to be obsolete. You must know the current trend of games and follow it, be as current as possible. Provide your customers with the latest games available, this will be a major contributor to growing your customer base. You must constantly be on your toes and abreast of information in the gaming world.
- Set up rules and regulations for your game center. An adage goes to say that where there is no law, there is no sin. There always a tendency to have unruly gamers who will want to cause chaos with their behaviors at game centers. For this reason you should have a set of laid down rules and regulations to keep them in check. Ensure that you take into consideration the surrounding environment before making these rules so that you do not leave anything out. These regulations should also be subject to periodical reviews.
- Advertisement of your game center services. With all you have invested in your business, it will be a bit foolish not to publicize it and bring it into public eye. Since it is a game center and every city has its fair share of game addicts constantly on the lookout for game centers it is quite easy to publicize your game center. Just design some attractive flyers and distribute them, have a billboard to state what you do, and do not forget social media which is the new improved way to publicize anything.
Running your game center
In reality, no one can truly prescribe how best to run your business, this is just a suggestion on what I think you should set in place for a successful game center. If you will not be on ground to manage the place, then it is imperative to employ someone that will be. Depending on the size of the place, you can employ between one to three people carrying out different functions. Ensure that they are well equipped to treat customers right and also ensure that there is honesty and transparency in the system.
Profitability of the game center business
As stated earlier, the game center business is very lucrative and highly profitable. Within months you can breakeven and begin to enjoy massive profits. It will all depend on how well the business is managed.
With all these stated I believe you have been adequately educated on how to start up your own game center.
Get your own sample Video Games Business Plan in Nigeria now! To place order, Pay N30,000 to:
BANK NAME: GUARANTY TRUST BANK (GTB)
ACCOUNT NAME: CHIBUZOR TOCHI ONYEMENAM
ACCOUNT NUMBER: 0044056891
OR
BANK NAME: FIRST BANK PLC
ACCOUNT NAME: CHIBUZOR TOCHI ONYEMENAM
ACCOUNT NUMBER: 3066880122
After payment, send your full name, email address and topic (i.e. video games business plan sample) to 07033378184. Your business plan will be sent to your email within 15 minutes.
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