Feasibility Study on Poultry Farming in Nigeria
EXECUTIVE SUMMARY
Born out of the passion and love to see to the restoration of the lost landmark of the nation- “AGRICULTURE” and with the Mission of making agriculture everybody’s business, PERMELA LAND AGRO was officially started on June 22, 2015.
Also Read: Poultry Farming Business Plan in Nigeria
The company is out to meet the needs arising in the agricultural sector of the nation and with a world – wide vision also, these needs have led to obvious consequences like the increase in food scarcity and the inflation of prices of essential agricultural commodities, to mention but a few. The company is deeply envisioned to see that such essential commodities can be made available at surplus levels in the nation-it’s a large vision that travels beyond the shores of the nation and the continent at large.
A journey of a thousand miles is got to begin with a step, the company took the bold step on the 22nd of June 2015 and started-off, currently runs in two locations(Aba, Abia state and Bonny Island, Rivers state). Subsequently, the company has gone through four batches of production, basically the poultry section and these have exposed the company to the market which the returns proved positive and hence, the company is really venturing deeper into the market by producing high quality products competitively.
In the Bonny branch, the company is really aiming at being a major source for the supply of the needful agricultural products like eggs, poultry-meat (chicken and Turkey), beef (cattle), chevon (goat) and subsequently plunge into the fishery, snail farming, and food-crop production. Most of these products are practically “imported” into the Island which has contributed to their scarcity and inflation.
Prospective plans have been put in place to see to these needs and by God’s mighty hand and the wealth of knowledge and experiences gathered in the company and working with competent staff members and support from expert advices, the company is already seeing the opening of a new horizon in the Island and in the nation at large.
TABLE OF CONTENTS
EXECUTIVE SUMMARY ………………………………………………………………………………………. 2
TABLE OF CONTENTS ………………………………………………………………………………………… 3
COMPANY DESCRIPTION …………………………………………………………………………………..4
CRITICAL SUCCESS FACTORS OF THE BUSINESS …………………………………………..5
CONTRIBUTION TO NATIONAL AND LOCAL ECONOMY……………………………. 5
MANAGEMENT TEAM FORCE…………………………………………………………………………… 6
ORDER OF PRODUCTION IN BRIEF …………………………………………………………………..6
STRUCTURES …………………………………………………………………………………………………………6
-EGG PRODUCTION……………………………………………………………………………………………. 8
EGG PRODUCTION ANALYSIS………………………………………………………………………….. 8
-BREEDERS PRODUCTION ………………………………………………………………………………….9
-MATERIAL INPUTS/FEEDING ……………………………………………………………………………9
ESTIMATED STOCK/ INFRASTRUCTURAL COSTS………………………………………….. 9
SATISFACTION OF NEEDS-THROUGH QUALITY PRODUCTS ……………………..10
MARKET ANALYSIS ……………………………………………………………………………………………..11
COMPETITIONS ……………………………………………………………………………………………………11
TARGET MARKET ………………………………………………………………………………………………….11
REACHING THE MARKET …………………………………………………………………………………….11
PROJECTED PROFIT AND LOSS ………………………………………………………………………….12
CONCLUSION ………………………………………………………………………………………………………..12
E-MAIL: MAILTO:PERMELALANDAGRO@GMAIL.COM OR ……………………………12
APPENDIX A ……………………………………………………………………………………………………………13
APPENDIX B ……………………………………………………………………………………………………………15
COMPANY DESCRIPTION
The company at the start-up stage will be running in different sections, namely, the Poultry sections, the Crop Production section(Food and Cash crops), the Ranching(Cattle and Goats), and some other sections will be incorporated. The first two are already running with the fourth batch in the Aba branch-comprising of Chickens and Turkey, the *Crop production section-comprising of cassava, fruits, other food crops and oil- palm as the only cash crop running for the time being, more cash crops like cocoa are on plan to be included amongst the company’s list of cash crop productions*.
The business entails keeping of Chicken from (Day old-brooding system) to fourteen weeks (growers) and then transferred to cages or the deep litter system, the grower birds at the age of 19-24 weeks start to lay eggs (for the Layer breed) and are ready for the market (for the broilers and Turkey).The eggs are put into crates of 12eggs per crate and then distributed to the target markets, same goes for the broilers and the turkey. The laying birds by the age of 60 to 75 weeks of laying are sold out as spent layers for meat, and then restocked.
The Ranching-comprising of Cattle and goats, will be started later on in the company’s production calendar; these two will be running con-currently, *there’s already large expanse of land set aside for these sections and feeding modes are already sorted out to promote all year round production of high quality beef and chevon and life sales to the abattoir/slaughter houses. The cattle will be bought at their calving stage(as calves),this can run as breeder flocks which matures for breeding within 8 to 12 months of age, and then breeding can start or could be probably sold. It is more rewarding when they are left to breed for an extra two years, a good heifer or cow can breed two calves within a year, and more in later years before eventually selling her off, a good bull can breed with over five cows or heifers, hence, in less than 4 years, the ranch will be having an addition of more than 5 cattle, say it began with 2 females and 1 male!.Even more can be said about the goats!
*in the Aba branch, in corporation with NUO Agro.*
Subsequent production and packaging of beef and chevon in industrial scale for export purposes are also in view being one of the long term goals of the company.
VISION
-To produce nutritious eggs and properly grown birds and cattle
-Generate employment and create wealth for investor
MISSION
-Build a mechanized poultry and ranch that is efficient and rewarding.
CRITICAL SUCCESS FACTORS OF THE BUSINESS
1. FINANCE-Fund must be available as when needed according to plan to avoid creating stress and revenue loss and depreciation.
2. EXPERTISE-The poultry industry is knowledge-based, involvement of expertise and consultancy is imperative. Training and retraining of staff is important no matter the level for the company’s growth and development.
3. HOUSING-Good housing with proper ventilation and spacing is required for maximum productivity for both poultry and ranch
4. WATER AND BIO-SECURITY- Watering and Good water source is very important. Bad water source or water getting contaminated signifies that the farm will fail; hence, proper management of water is required. Diseases spread as a result of breach in the bio-security system; therefore, the farm will adopt the use of Foot bath for entrances of the housing structures, and prohibition of unauthorized persons.
5. NUTRIENTS/FEEDING-Most farms fail because they wanted to reduce the cost of feed, all nutrients must be readily available in the farm for proper operation and prevent malnutrition.
6. SALES-The farm products (eggs, chickens, cattle, e.tc) must be sold, hence, proper marketing with good advertisement will ensure the products are made available to the target market.
7. MANAGEMENT-Stealing and misappropriation of farm produce can really risk the company’s life span, hence, “BUSINESS MUST BE BUSINESS!” Effective management is critical.
8. ADMINISTRATION-Management should never be separated from administration. Someone with a stake in the venture should give quality time to it to survive.
CONTRIBUTION TO NATIONAL AND LOCAL ECONOMY (SIA)
The Farm will provide employment in the first year for at least two persons. By four years of operation and expansion, would probably have more staff of about 12 persons as production increases. Contractors, suppliers and distributors should be benefiting largely at this point. Nationally, it will contribute to the rise in GDP. Banks and Agricultural consulting firms will also be a beneficiary, even tax going to government bringing about nation building. More also, the investors would have found means of expressing their entrepreneurial skills. Even the manure from farm will service other crop production sections. The impact on the economy will be doubtless positive.
OPERATIONAL DETAILS IN BRIEF
Attendants and Manager report early enough at about 6:30 am. Disinfect the entrances and tools. Each chicken house is inspected to observe for discomfort birds, sick or dead birds, same is done for the ranch section. Affected birds/animals are culled (separated for proper care) and recorded. Water is checked for cleanliness and contamination. The feed already measured is then evenly served into the troughs. Eggs are collected into crates and recorded. Some other recorded details include number of morbidity (sick ones), number of mortality (dead ones), number of eggs (harvested, sold, damaged), abnormal observations (on dung, on animals, in the pens etc). The harvested products are then taken to the store room for transportation and sale.
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